Should This New Sugar Daddy Dating App Be Banned?

What char­ac­ter­is­tics do you look for in a sugar daddy? Is money enough for you to give a poten­tial sugar daddy a shot, or are there other qual­i­ties that you look for as well? If all you’re look­ing for in a sugar daddy is money in the bank, you might be inter­ested in a new dat­ing mobile app that encour­ages bribery to score dates.

Through the app, men can offer var­i­ous gifts and activ­i­ties, like an expen­sive din­ner, to con­vince a woman to go out with them. The idea is that the bet­ter the gift is, the more likely they are to agree to go out on a date. The logic behind the dat­ing app is sim­ple: women like gifts, so why not give them what they really want?

Accord­ing to the app’s cre­ator, Bran­don Wade, it’s just a plat­form for what nat­u­rally hap­pens these days in the dat­ing world, espe­cially when it comes to sugar daddy dat­ing. “It’s all about break­ing the ice and hav­ing some fun,” says Wade, adding, “I really believe dat­ing is super­fi­cial any­ways. If you don’t get your foot in the door, you won’t even have a shot. This helps peo­ple get their foot in the door.”

It’s a sim­ple sugar daddy mind­set, but the idea of using bribery to attract a woman just isn’t sit­ting right with some peo­ple, who argue that bribery is just a way of manip­u­lat­ing some­one into doing what you want, and liken­ing it to pros­ti­tu­tion. That being said, over 30,000 peo­ple have signed up for the app. It begs the ques­tion: is brib­ing a poten­tial sugar baby with gifts via mobile any dif­fer­ent from flaunt­ing your money in person?

What do you think: Is this new sugar daddy dat­ing app use­ful, or just insulting?


Ann­ear, S., “MIT Alum’s ‘Car­rot Dat­ing’ App Lets Users Bribe Their Way to a First Date,” Boston Mag­a­zine web site, Octo­ber 21, 2013;